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A vacant office building in City West may soon give way for a high-rise residential development.

The approximately one-acre property, located at 1247 W. 7th Street, was reportedly purchased for $19 million by Lifan Tower, LLC.  The company is an American-based subsidiary of the Lifan Group, a Chinese manufacturer of automobiles and motorcycles.

Although exact details about the proposed development are currently unclear, a flythrough video of the project portrays it as an approximately 28-story glass tower.  Outdoor decks situated at the roof and podium levels offer a mixture offer lush greenery, seating areas and multiple swimming pools.  Cafe-style seating flanks the project's frontage along both 7th and Witmer Streets.

The rendering of the proposed tower displays the logo of American General Design, a Pasadena-based architecture firm responsible for the Seven, a similar residential development planned one block east on Lucas Avenue.

Image via Google Maps
Image via Google Maps

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10-Story Apartment Building Proposed at 12th & Grand

A 37-story tower had previously been pitched for the property.
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Three years after bursting on the scene with plans for a high-rise development near Staples Center, the local subsidiary of a Chinese real estate firm has instead opted for a more modest project in South Park.

Earlier today, City Century submitted an application to the L.A. Department of City Planning for the construction of a 10-story building at 1201 S.