A new video offers an animated preview of (W)rapper, an outlandish office building planned next to the Expo Line's La Cienega/Jefferson Station.

The project, which has been planned for nearly 20 years, will be a 17-story tower featuring 160,000 square feet of rentable space above a subterranean parking structure.  Developer Samitaur Constructs previously told the Los Angeles Times that the building would command rents of $4 per square foot.

(W)rapper is effectively an extension of the Hayden Tract, the industrial-turned-creative-office district located west across Ballona Creek in Culver City limits.  Architect Eric Owen Moss, who has collaborated with Samitaur on a series sculpture-like buildings, imagines the proposed 230-foot tower with a weaving exoskeleton of curved, steel beams.

Samitaur and Moss had initially proposed a larger two-tower complex in the late 1990s, but eventually scaled back its plan to the current one-building arrangement.

Excavation for the project's underground parking garage is expected to begin in approximately two months.

Image via Eric Owen Moss Architects
Image via Eric Owen Moss Architects
Image via Eric Owen Moss Architects
Image via Eric Owen Moss Architects

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Crane Action at Hollywood's Thompson Hotel

11-story building sprouts between Hollywood and Sunset Boulevards.

Construction is now kicking into high-gear at Hollywood's slow-moving Thompson Hotel, with the arrival of a tower crane at 1523 Wilcox Avenue.

The project, which comes from Los Angeles-based developer Relevant Group, will consist of an 11-story building featuring 200 guest rooms, a rooftop pool deck, and multiple food-and-beverage venues.