The launch of a sales website has brought forth a new batch of renderings for Perla on Broadway, a 35-story condo tower now under construction in Downtown's Historic Core.

The project, which is being built by SCG America, will offer 450 studio, one-, and two-bedroom units, ranging between 400 and 1,300 square feet in size.  Plans also call for 7,000 square feet of ground-floor commercial uses and a podium parking garage.

Architecture firm CallisonRTKL is designing the tower which is being designed in the vein of historic Art Deco buildings along Broadway.  The building will incorporate a number of common amenities, including a fitness center, a pool terrace, and a rooftop deck.

Hirsch Bedner Associates is designing the building's interior spaces, which is highlighted by a four-story inner atrium.  Open spaces amenities are being designed by Studio MLA.

Completion of Perla is scheduled to occur in 2020.

The project is one of just a handful of new Downtown towers built outside of South Park and the Financial District.  It may be followed in the coming years by a 33-story apartment tower planned one block west above the Pershing Square subway station, as well as a skyline-altering 88-story development at the coveted Angels Landing site.